Social media success for professionals is as much about accepting the world has moved forward, as it is about understanding marketing. In a time when people constantly connect through multiple social media channels, professionals who embrace every opportunity to communicate with their target audience retain more of their customers and capture a larger share of […]
Why You Should Start Thinking About Your Social Media Strategy
It’s not as hard as people think to achieve social media success for professionals and once mastered, it can bring incredible returns on your investment. Social media is the preferred form of communication for consumers with up to 80% of the general public preferring to connect through Facebook than through a business website. Those without […]
Is There A Best Time To Post On Social Media?
If you Google the question you’ll come up with pages of different and conflicting answers. The reason for this is that no two businesses are exactly the same and no two sets of followers engage the same way. Take A Look At Your Own Insight So while the answer is yes, to answer the question […]
When Your Social Media Isn’t Working
Despite all the big numbers that point to social media success, some firms just don’t see an increase in lead generation through Facebook, Twitter and the content on their web sites. Many give up, having initially been attracted by a “free a marketing channel” that turns out to feel like just a complete waste of […]